The Crystal Pepsi Trail

How do you celebrate Millennial fans that would do anything to bring back Crystal Pepsi? Make them play the most formative computer game of their youth: The Oregon Trail. Our 90s-flavored reinterpretation of the game was designed and coded in-house and includes contributions by iconic brands from JNCO jeans to Tamagotchi and even Double Dare’s Marc Summers to as our trusty trail guide. Millennials played the game for 8 mins on average for a chance to win a six-pack of the newly re-released Crystal Pepsi. You can still play it here.

The game was housed on a 90s-style microsite that got lots of love and upvotes on Reddit.